British Esports signs 3-year deal with Oneallsports
7 January 2025
The British Esports Federation was founded back in 2016 as the national body for esports in the UK, with the goal of supporting the development of grassroots esports scene in the United Kingdom and providing an environment to nurture talent. Since then, the organisation has signed several interesting and high-profile collaborations with partners like BLAST and Dell Technologies, just to name a few. British Esports recently added a new name to the growing list of partners in the form of well-known sports apparel supplier One All Sports.
Official training kit and merch supplier
For the coming three years, One All Sports will serve as the British Esports Federation’s official training kit and merchandise supplier. In that capacity, the British company will be providing training gear and competition kits to all of the Federation’s national esports teams. On top of that, they will also be responsible for British Esports merchandise.
Besides the members of the British national esports teams, One All Sports will also be involved in other initiatives of the national esports Federation. That includes the provision of original esports apparel and accessories for projects created and/or supported by British Esports, like “Women in Esports” and the hugely popular Student Championships. Fans and followers will also be able to get British Esports apparel and accessories from One All Sports for themselves, such as hoodies, stickers and drinks bottles. The focus for all of these products will be on organic and/or recycled materials in order to minimise the ecological impact of the new partnership between British Esports and One All Sports.
“Exciting News”, British Esports recently wrote in a post on their own X account, “British Esports teams up with One All Sports in a multi-year partnership to deliver premium, eco-friendly training gear for international tournaments. Together, we're championing sustainability and performance with apparel made from organic and recycled materials.”
Supporting esports in the UK
Above all though, One All Sports is dedicated to playing a key role in bringing esports in the UK to the next level. It looks like the company has picked a great moment to join British Esports as an official partner, considering the number of high-profile esports events in the UK region that already has been confirmed for 2025. By providing best-in-class apparel and accessories, they want to support UK esports athletes and help them perform even better at national and international events and tournaments. In other words, you can expect to see One All Sports a lot more over the coming year.
“We’re thrilled to bring our expertise in sustainable and innovative tech sportswear to British Esports, one of the leading esports federations in the world,” explains David Mendelsohn, CEO of One All Sports, “Our commitment to innovation and environmental responsibility is at the core of this new collection, aiming to enhance the athletes’ experience while supporting a greener future. We’re confident the UK’s national esports teams will perform well and represent the nation with pride, thanks to our premium designs that combine comfort with a distinctive British identity.”